03 — IDE Designworks
Every line on a vehicle has a purpose. Our job is to create graphics that enhance that purpose — not fight it.
We start with the vehicle, its character and the brand it represents. From the first sketch to the final artwork, every decision is made to ensure the graphic belongs on the vehicle — and performs in the real world.
Our Process In Every Project
01
We understand the vehicle, the brand and the purpose behind the graphic.
02
Ideas are explored through sketches, studies and digital visualisations.
03
The chosen direction is developed on the vehicle with precision and intent.
04
Production-ready artwork that performs on the vehicle and in the real world.
What Makes It Different
The graphic starts with the vehicle.
A vehicle isn't a blank canvas. Its proportions, character lines, surfaces and brand identity all influence where a graphic should begin, where it should flow and where it should stop.
At IDE Designworks, we develop graphics around the vehicle — not simply place artwork onto it.
From the first visual direction to production-ready artwork, every decision is made to make the graphic feel designed for that vehicle.
What We Do
Special Editions. Show Cars. Demo Fleets.
01
Graphics developed for special-edition variants and limited-run vehicles.
Concept • Artwork • Production • Fitment
02
Show-ready graphics for concept vehicles, launches and motor-show displays.
Concept • Visualisation • Vehicle Graphics • Execution
03
Consistent graphic systems for demo, test-drive and showroom vehicles.
System • Production • Rollout • Reapplication
How Designworks Builds OEM Graphics
Vehicle & brand context
We study the vehicle, its surfaces, proportions, character lines and brand language before developing the graphic direction.
Concept to vehicle
Graphic directions are developed around the actual vehicle — theme references, colour and material exploration, tracing and overlay work against the vehicle's own surfaces.
Ready for production
The selected direction is translated into accurate, production-ready artwork for the intended vehicle and application.
Evidence
Graphics that made it to the vehicle.
Auto Expo / Show Vehicle
Honda — Jazz Racing Concept
Auto Expo 2016
A one-off show concept for Honda's pavilion — body kit, roll cage and racing livery.
Overdrive ↗
Special Edition
Datsun — GO+ Playstation Edition
Auto Expo 2016
A new colour variant and Playstation Edition livery, developed for Datsun's Auto Expo showcase.
MotorBeam ↗
Special Edition
Hyundai — Grand i10 Anniversary Edition
2016
A rear spoiler, custom body graphics and a blacked-out B-pillar for Hyundai's 20th anniversary special edition.
CarWale ↗
Special Edition
Hyundai — Creta Anniversary Edition
2016
A black roof, C-pillar and integrated spoiler with exclusive side decals, marking the Creta's first year in India.
CarWale ↗
Auto Expo / Show Vehicle
Nissan — Terrano AMT
Auto Expo 2016
Exterior design and graphics for the Terrano AMT, on display at Auto Expo 2016.
Economic Times ↗
Show Vehicle
Maruti Suzuki — Baleno RS — ECSTAR Livery
2017
A Baleno RS finished in a custom ECSTAR livery, unveiled on stage for Suzuki's lubricants and car care brand launch.
Team-BHP ↗
Special Edition
Honda — Amaze Privilege Edition
2017
A 'Privilege Edition' emblem and body graphics for a limited special edition of the Amaze.
Motoring World ↗
Special Edition
Honda — Jazz Privilege Edition
2017
A 'Privilege Edition' emblem next to the taillight, for a limited special edition of the Jazz.
Overdrive ↗
Special Edition
Honda — WR-V Exclusive Edition
2019
A black tailgate spoiler, side sill illumination garnish, body graphics and 'Exclusive Edition' badging.
CarDekho ↗
Auto Expo / Show Vehicle
Kia — Carens — Ambulance & Police Concept
Auto Expo 2023
Two purpose-built show cars, decaled and finished for Kia's Auto Expo stand.
Hindustan Times Auto ↗
Auto Expo / Show Vehicle
Toyota — Glanza — GR-Inspired Concept
Auto Expo 2023
GR-inspired cosmetics and livery for a Glanza show car, built for Toyota's Auto Expo presence.
ZigWheels ↗
Show Vehicle
BMW — X7 Art Car
India Art Fair 2023
Print and install partner for a commissioned artwork, adapted onto a full vehicle wrap for BMW Group India.
BMW Group Press ↗
Auto Expo / Show Vehicle
Maruti Suzuki — Jimny — Conqueror Concept
Auto Expo 2025
A more off-road-worthy Jimny concept in Desert Matte and Matte Black, with a winch-equipped bull bar, snorkel and 'Jimny 4X4' decals.
RushLane ↗
Auto Expo / Show Vehicle
Maruti Suzuki — Swift — Champions Concept
Auto Expo 2025
A Sizzling Red and Midnight Black dual-tone livery with racing-inspired decals, a roof spoiler and black alloy wheels.
RushLane ↗
Auto Expo / Show Vehicle
Maruti Suzuki — Grand Vitara — Adventure Edition
Auto Expo 2025
A matte military green finish with '4X4' and 'AllGrip' door graphics, an orange side stripe and roof rack.
Autocar India ↗
Auto Expo / Show Vehicle
Maruti Suzuki — Fronx — Turbo Concept
Auto Expo 2025
A silver Fronx Turbo concept with 'Turbo' body decals, a grille garnish and blacked-out wheels and ORVMs.
CarDekho ↗
Auto Expo / Show Vehicle
Maruti Suzuki — Brezza — Powerplay Concept
Auto Expo 2025
A dual-tone orange and black Brezza with 'Powerplay' door graphics, blacked-out trim and a silver skid plate.
CarDekho ↗Automotive design trained.
OEM graphics focused.
Founded by automotive designers in 2013 — Designworks is where that training is applied specifically to OEM vehicle graphics.
Quality Management System
Environmental Management System
Talk to us
For OEM enquiries — special editions, show cars or demo fleet graphics — reach us directly. Many of our projects are under NDA; ask and we'll show you what we can.
Email IDE Designworks →